Making an advertisement requires a lot o | Class 7 Social Science - Social and Political Life (Civics) Chapter Understanding Advertising, Understanding Advertising NCERT Solutions

Can you explain two ways in which you think advertising affects issues of equality in a democracy?

Choose two of your favourite print advertisements. Now, look at each of these and answer the following questions:  

a.What visuals and text are being used in these advertisements to attract my attention? 

 b.What values are being promoted in these advertisements? 

c.Who is this advertisement speaking to and who is it leaving out?  d.If you could not afford the brand that is being advertised, how would you feel?

What do you understand by the word brand? List two reasons why building brands is central to advertising?

How did some MLAs become Ministers? Explain.

Think of something common that we use. It could besugar, tea, milk, pen, paper, pencil, etc. Discuss through what chain of markets this reaches you. Can you think of the people that help in the production or trade?

What was the problem in Patalpuram? What discussion/actions were taken by the following? Pill in the table.

Make a list of toys and games that boys typically play and another for girls. If there is a difference between the two lists, can you think of some reasons why this is so? Does this have any relationship to the  roles children have to play as adults?

Why should decisions are taken by the Chief Minister and other ministers be debated in the Legislative Assembly?

What is the difference between the work that MLAs do in the Assembly and the work done by government departments?

Housework is invisible and unpaid work. Housework is physically demanding.
Housework is time-consuming. Write in your own words what is meant by the terms ‘invisible’, ‘physically demanding’ and ‘time-consuming’? Give one example of
each based on the household tasks undertaken by women in your home.

In what ways is a hawker different from a shop owner?

Re-read the box on Article 15 and state two ways in which this Article addresses inequality?

How do you think stereotypes about what women can or cannot do, affect women’s right to equality?

Describe the conditions of employment as well as the wages of workers in the garment exporting factory. Do you think the workers get a fair deal?

What was the problem in Patalpuram? What discussion/actions were taken by the following? Pill in the table.

Make a list of toys and games that boys typically play and another for girls. If there is a difference between the two lists, can you think of some reasons why this is so? Does this have any relationship to the  roles children have to play as adults?

In what ways does media play an important role in a democracy?

“Poor girls drop out of school because they are not interested in getting an education”. Re-read the last paragraph on page 62 and explain why this statement is not true.

‘Improvement in water and sanitation can control many diseases’. Explain with the help of examples.

You have read about the ways in which the media ‘sets the agenda’. What kind of effect does this have in a democracy? Provide two examples to support your point of view.

‘All persons have equal rights to visit any shop in a marketplace.’ Do you think this is true of shops with expensive products? Explain with examples.

In what ways is a hawker different from a shop owner?

‘Buying and selling can take place without going to a marketplace.’ Explain this statement with the help of examples.